![]() An executive at Topps was interested in issuing a series of cards featuring the miniaturized labels of supermarket products. His biggest contribution, however, came about in response to another product that the company was planning. ![]() Spiegelman’s employment with Topps included writing and drawing various card series and other humorous items. #Wacky packages cracked#Similar to Mad Magazine and Cracked Magazine, these trading cards feature a broad, sarcastic sort of humor, that many who grew up in the sixties now credit for their skeptical view of media and advertising.Īrt Spiegelman, (best known for his graphic novel Maus) designed the first Wacky Packages during his tenure at Topps. (lots more images and more to read after the jump) Thus, Gravy Train become “Grave Train” (an oddly prescient parody about a brand of dog food that will kill your dog) Chef Boy-ar-dee becomes “Chef Girl-ar-dee Feminist Spaghetti-approved by Women’s Lib” (showing signs of its 1960’s vintage) and Duzn’t Do Nuthin’ is based on “Duz” detergent, a product that no longer exists (and really shows its age by featuring a Beatnick as the punch-line!) The concept was usually based on some look-alike word in the logo. Each set was sold with a stick of bubble gum and packaged in a wrapper. Before there were Garbage Pail Kids, there were Wacky Packages, a strange line of humorous trading cards & stickers for kids from Topps that first appeared in 1967.Įntirely based on existing consumer packaging, each Wacky Package satirized either the product itself, or else some other unrelated cultural subject. ![]()
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